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Since Marc 2006 CEPIF Press Tours have accompanied preparations for the subsequent editions of CEPIF and they increase the awareness of the CEE region in the international press. The Press Tours are meeting-points of international journalists, local authorities and investors. Apart from many factors the previous CEPIF edition owed it success to the professionally organized tours to do Warsaw, Lodz, Cracow, Belgrade, Sofia, Budapest and Bucharest. The countdown to CEPIF 2008 began and we plan organizing yet another CEPIF Press Tours that this time will promote the most active Polish cities: Cracow, Poznan, Warsaw and Katowice.
The CEPIF Press Tours 2008 is:CEPIF organized a Press Tour in Warsaw for the second time but this year's edition included Cracow as well. The central point of the agenda was the press conference, hosted by ORCO Property Group, held in the La Regina Hotel and featuring the Warsaw President Hanna Gronkiewicz-Waltz. The President presented her vision of the Polish capital city's development and announced her support to CEPIF 2007.
The Warsaw agenda included presentations by Cushman & Wakefield, redNet Property Group and ORCO, visit at Miasteczko Wilanow – a residential & retail project of Prokom Development and multi-purpose complex of Zlote Tarasy created by ING Real Estate.
In Cracow journalists could see Galeria Krakowska, Cracow Technology Park, Cracow Communication Centre and a new campus of the Jagiellonian University. We cannot forget about the Polish culture – in Warsaw the participants visited The Museum of the Warsaw 1944 Uprising and in Cracow such national monuments as: the Schindler's Factory, the Market Square and a typical Jewish part of the town - Kazimierz. At the end of the day there was a party at a stylish Amadeus restaurant which was hosted by the Cracow Vice President Kazimierz Bujakowski.
Participant's every step was recorded by EuroNews team. An eight-minute footage of the CEPIF Press Tour was broadcasted in April 2007.
At the beginning of 2007 another two countries became members of the European Union: Romania and Bulgaria. In light of that fact it was not a surprise that in February the next CEPIF Press Tour visited the Bulgarian capital Sofia – a city of incredible yet not fully discovered investment opportunities. It was also not any astonishment that there was a significant interest from the press and eventually 17 editors from Poland, the Ukraine, the Czech Republic, Romania, Lithuania, Latvia, Germany, Italy and the United Kingdom decided to take part in it..
The Press Tour ended up a huge success and the journalists got a real flavour for the incredible investment opportunities this city has to offer. Journalists from leading publications visited Bulgaria in order to find out about the news, realities and perspectives in the sphere of real estate. The event program included seminars and presentations by leading construction, architectural and property companies, as well as panel discussions and a tour of various developments. The journalists also had an opportunity to meet the local real estate community at the Business Mixer, hosted by the city of Sofia. The Press Tour culminated with a skiing trip to a local resort.
Mihai Alexandrescu from the Romanian magazine The Diplomat said that "CEPIF did a wonderful job organizing the Press Tour."
During the next CEPIF Press Tour 10 chosen journalists visited the capitals of Hungary and Romania to see with their own eyes how energizing is the accession to the EU or its near prospect. Both Budapest and Bucharest are big construction sites where national monuments more and more often become neighbours of modern projects – a sign of dynamic development of these cities.
Almost the entire first two days journalists spent in Budapest, the capital of Hungary that for almost 2 year had taken advantage of means offered by the EU. And it was apparent from the very beginning when the journalists booked in a five-star Hilton WestEnd Budapest Hotel and took part in a meeting with local real estate community.
The second day started with a presentation on the Hungarian real estate market by local authorities and TriGranit company. The following hours the journalists spent visiting WestEnd City Center, which Hilton Hotel is a part of, and Millenniumi Városközpont (Millenium City Center) that include residential area of Duna-Pest Rezidenciákat and Művészetek Palotája (Pałac Sztuk). In the evening the journalists flew to Bucharest.
In October 2006 Romania was a few months away from the EU but nonetheless its capital was developing dynamically. In accordance with the informal tradition the day in Bucharest begun with a presentation on the Romanian real estate market by local authorities and the Romanian branch of TriGranit. The latter invited the journalists to the site of its Esplanada project. The day's agenda finished with a visit to FinFair, a local property investment exhibition fair.
In cooperation with SIEPA (Serbian Investments and Export Promotion Agency), the next CEPIF Press Tour took place in Belgrade – the capital of the country that at the beginning of the new millennium has been reborn from ashes of the 90's Balkan Wars. We were accompanied by a number of renowned journalists, e.g. from Il Sole-24 Ore (Italy), Immobilien Magazine (Austria), Via Inmobiliara (Spain), Rzeczpospolita, Gazeta Wyborcza and Wprost (all from Poland).
On the first day the journalists were invited by the Belgrade authorities to a gallant invitation dinner where the city development strategy was presented.
The second day was among other things full of sight-seeing and presenting the most recent investments in the vicinity of Belgrade, e.g. Erport Siti Beograd (a 12-hectare Airport-City Belgrade Business Park) and Atrium Business Center. During visiting the former the journalists met with the Serbian Prime Minister himself. In the late afternoon the CEPIF Press Tour participants were cruising along the Sava and the Danube River that gave them a different perspective of the city. In the evening during a cocktail party held at the 25th floor of the highest Balkanian skyscraper - USCE Business Center – the journalists meet the local real estate community.
The high point of the third day of the CEPIF Press Tour in Belgrade was a visit to the site of Panorama project – a residential complex located on top of the Dedinje Hills.
In March 2006, when boom on the Polish real estate market started to surprise the West and the Central and Eastern Europe was preparing for CEPIF 2006, Warsaw and Lodz hosted journalists from the renowned European media such as: Immobilien Zeitung (Germany), Economia Immobiliare (Italy), El Mundo (Spain), Le Monde (France) and Property Week (UK).
The Chief Architect of the Warsaw Municipality Michal Borowski lectured on the Polish capital's development process and its future plans. Its own report on the CEE real estate market was presented by a well-known consulting company Cushman & Wakefield.
The journalists could see with their own eyes the dynamics of changes in the two biggest Polish cities. The media representatives visited such places as: construction sites of Zlote Tarasy centre (ING Real Estate), Hilton Hotel in Warsaw and a project Manufaktura (Apsys Polska) in Lodz, but also already open the biggest retail centre in the CEE - Arkadia and eventually Hotel La Regina (Orco Property Group) a residential complex Miasteczko Wilanow.
During the Business Mixer, that was organized in the Westin Hotel, the journalists met with the local real estate community and some heated debates among them lasted for hours.
Antonio Giner, Joaquin Bono - Head Architect, General Manager
1. What are the architectural tendencies in public buildings and spaces development nowadays?
Unfortunately, we are immersed in a high competitive society which demands the architects to design a landmark for each project. These circumstances make
the architects forget the real purpose of public buildings, which is to solve the people’s needs.
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Tom Listowski - Associate Director - Head of Industrial Department CB Richard Ellis Polska Sp. z o.o.
1. What are the development directions in the CEE warehouse sector?
Centre of gravity is moving East. Relocation of industry into Central and Eastern Europe from Western Europe and USA.
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